Press Releases
Australia’s Servicely Raises $1.2 Million To Fund Overseas Expansion and Development for Service Desk AI Transformation
Monday, July 25, 2022
Servicely, the provider of an Australian developed AI-platform that is paving the way for a generational shift in service desk and workflow technology, will forge ahead with additional product development, further overseas expansion and boost sales and marketing after securing a $1.2 million funding injection.
Servicely has been bootstrapped by its founder, Dion Williams, since the company was established in 2020. Over the past six months, Servicely has seen a significant increase in customer demand signing over 20 enterprise customers and now has a strong new business pipeline in both Australia and the US.
Australian customers include Morgans Financial, NST and Patterson Cheney, while internationally customers include Horizon House, TCV Equity Partners and Goodman Telecoms.
Investors in this funding round including a combination of high-net worth individuals and a family office.
Charles Osburn, Investor who participated in the funding round, said Servicely’s growing customer base and ambitious expansion strategy made it an attractive proposition.
As a serial entrepreneur with previous successful businesses running service management partners for vendors including HP OpenView and ServiceNow, Dion Williams, CEO of Servicely, believed there had to be a better way to serve customers and improve productivity.
“Our experience showed us that the problem with existing vendors is they were not addressing the fundamental problem of people in large enterprises handling manual repetitive work,” says Williams.
Dion Williams, Founder, Servicely
Servicely’s product strategy is focused on the premise that AI brings opportunity to change the way we work, freeing people from the mundane using intelligent automation, allowing staff to focus on higher-value work and providing a superior customer experience.
Pete Foster, Global CIO Goodman Telecom Services, said, “We bought Servicely for ITSM. Once we realised the power of the platform, we started working on deploying Servicely across our Telco Service business to service our large telco customers. We see Servicely as a strategic platform in our business.”
The worldwide market for technology that enables hyperautomation will reach $596.6 billion in 2022, according to a new forecast from Gartner, Inc*. This is up from $481.6 billion in 2020 and a projected $532.4 billion this year.
Dion Williams founded Keystone Management Solutions, a professional services company that introduced ServiceNow to the Australian market. At Keystone, he oversaw the successful deployment of ServiceNow to more than 400 customers over 10 years and eventually sold the company which subsequently became part of DXC.
“We had the luxury of many years of exposure to best-of-breed architectures and interfaces and resolved to build a platform from scratch that now has all the flexibility and power we were used to and also addressed the frustrations that we had experienced with existing approaches,” says Williams. “We also observed that AI had come of age to become a viable component of enterprise systems. We saw a lot of companies incorporating AI into conversational AI support bots, but we had our eye on much more comprehensive workflow efficiency that comes from incorporating AI deeply into the architecture. Once we had the vision clear we founded Servicely and built a platform that is paving the way for a generational shift in service desk and workflow technology. “We’re excited about putting the new funding to work to drive further value for our customers as they continue their ongoing service desk digital transformation in the years ahead.”
About Servicely
Servicely is changing the way organisations work, through AI Augmentation and hyper automation of manual tasks in machine time. At the core of the Servicely low-code service management platform is a proprietary AI engine that Observes and Learns how work is being done by staff, to be able to Augment and automate work as the system gets smarter.
With ready to use industry applications like ITSM and HR service delivery delivered pre-configured out the box, customers can quickly and easily deliver business value through automation.